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Position: E-commerce Content Specialist

If you are looking for an incredible experience on a start-up e-commerce team with a chance to learn many different parts of the business, this is the opportunity for you! At Dragonfly, we are creating a new multi-platform experience in the fashion watches, accessories, tech accessories and cosmetics space with a focus on amazing international and regional fashion brands.  The E-Commerce Content Specialist will play a critical role in helping to create and manage our catalog of products, creating compelling and optimised written and visual content that plays an essential role in converting views into sales.


Location: HCMC, District 3
Reports: Head of E-Commerce


Job Description

  • Product creation and display on the website to drive traffic, conversion, and revenue, while maintaining brand voice.

  • Set up new products on the site including writing product descriptions, editing/uploading imagery, and completing product attribution.

  • Implement and maintain style guides to write original web content that is consistent with the brand, and edits/loads imagery that showcases the product in the optimal way and help drive sales on specific SKUs.

  • Assist in workflow and system optimization, product template creation, and projects to support business initiatives as needed.

  • Assist in analysing site traffic and working with our social media and digital advertising teams to drive specific product initiatives.

  • Implement search engine optimisation initiatives on our platform. 

  • Other tasks from time to time as required from the team.



  • At least 2- 3 years of experience, creating marketing content, products content, SEO content for online business.

  • Understanding of digital platforms.

  • E-Commerce or merchandising experience are a plus.

  • Strong Microsoft Office skills are required.

  • Ability to multi-task and work independently as well as part of a team.

  • Strong written and verbal communication skills are a must. 

  • This role is particularly attractive for a person who enjoys selling fashion.


Note: This position is open to local candidates only.

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